Relive the IMEX magic. Read our show review.
IMEX 2026 was many things. But most of all it was about people.
Where the business events community’s global imagination comes to life.
Time at IMEX moved differently—different speed, different energy.
"Beyond the numbers, the human element and energy of this community remain at the heart of IMEX."
With registration opening in just a few short weeks, IMEX America is firmly in our sights.
IMEX 2026: The ancient art of people finding people
IMEX 2026 was many things.
It was “the closest functioning approximation to the United Nations the contemporary world has produced” according to David Adler, Curator in Chief, Gathering Point News.
It was where you could “take the temperature of what’s happening on the ground.” Where 5,000-person conferences were won.
It was where board meetings in the Serengeti were discussed. Where informed buyers arrived having already done their research. Where clarity and direction were curated for a world in constant flux.
But above all, what shone through—from the very first moment of the show—was this: behind the record-breaking numbers (13,500-plus global suppliers and event professionals coming together for 73,000 meetings across IMEX Frankfurt’s largest ever floor space); behind the 200-plus-session-strong education program; behind the carefully considered Hall 9 redesign, behind how much design mattered on the show floor, and “behind the perfectly planned networking”—there was “still something beautifully ancient going on.”
“People looking for people.”
“IMEX is such a powerful platform because it removes that digital barrier—you’re sitting with people face to face, having real conversations. It’s where you can really take the temperature of what’s happening on the ground. There’s a real sense of global camaraderie—you’re all in the same boat, comparing notes, working through uncertainty together.”
Exhibitor Mohammad Almail, Manager PR and Communications, Dubai Business Events
“Our calendar has been fully booked every day from 10am to 4pm. There’s been a lot of interest for pharmaceutical, medical and tech meetings, as well as meetings around the Olympics. Being here to amplify awareness of the value meetings and events bring to Los Angeles has been really valuable for us.”
Exhibitor Mario Thompson, Chief Sales Officer, Los Angeles Tourism
“I had many walk-ups today with some very promising inquiries, including one from a Portugal-based agency wanting to place an incentive for 90 people from the pharmaceutical sector. She’d done her research around our destination, so we were able to talk specifics—it’s very promising.”
Exhibitor Natalie Tenzer-Silva, Director, Dana Tours, Mozambique
“We’ve secured a number of major events at the show, including the International Conference on Family Planning, which will bring 5,000 delegates to Pattaya in 2027. Other confirmed wins include a 1,000-person medical congress in 2029, a 1,000-person corporate meeting for an internet company in 2028, and a 6,000-person conference in the digital sector.”
Exhibitor Dr Supawan Teerarat, President, Thailand Convention and Exhibition Bureau
“We’ve had inquiries from key markets in Europe and the US, as well as elsewhere in Africa. Buyers are interested in using their meetings to tap into the natural wonders and cultural heritage of our location. We discussed with one buyer the option of hosting a board meeting in the Serengeti—it’s possible!”
Exhibitor Philip Chitaunga, Director of Business Services, Arusha International Conference Centre, Tanzania
Explore all the stats from a record-breaking show here
“Real human connection is what differentiates you”
IMEX 2026 learning began Monday, May 18, as in-house and corporate meeting planners gathered for Exclusively Corporate, sponsored by Messe Frankfurt and Javits Center. The program focused on raising AI ambition levels, strengthening leadership and creating opportunity in an era defined by complexity.
At the same time, global association executives convened at Association Focus, sponsored by Amsterdam Convention Bureau, to reconnect with purpose, explore AI and the future of work, and consider design for impact, revenue diversification and new business models.
Bringing the 2026 Talking Point, Design Matters, vividly to life, the Inspiration Hub’s new Evolve, Rise and Flow theaters—alongside the People and Planet Theater, Research Pod, MPI and ICCA learning space, Encore design space and the Impact Zone—hosted more than 200- education sessions. An eclectic lineup of thought-provoking speakers and thousands of eager-to-learn IMEXers flowed through throughout the show.
Immersive experiences, including Destination Toronto’s mesmerizing mirror box, Metahuman’s otherworldly choir, Encore’s ingenious Design Lab and Studio MUX’s digital graffiti rounded out Hall 9’s grown-up glow-up.
Hall 8 showcased the business events community’s global imagination in technicolor. Smaller booths punched well above their weight, from Pattaya’s boardroom-on-a-beach to Sarawak’s soulful orangutans. Destinations expressed their essence artfully and evocatively: fuchsia flamingos against azure skies, kayakers sculling toward towering sea stacks, and trees adorned with playful pompoms.
Learning spanned everything from designing for human needs to tech-enabled futures, delivered with aplomb by a speaker lineup that included a chief good officer (Alessandro Teichner, Colors for Good), an artist of stillness (Hanno Rödger, 1,000 Hours of Stillness), alongside health coaches, pitch coaches, experience strategists, chief creative officers and CEOs.
Well-being was woven in throughout the week, from Go! Running walking tours and Wednesday’s sold-out IMEXrun (sponsored by ProColombia), to moments of calm in the Well-being Lounge (brought to you by Inner Sense, supported by Weichlein and Costa Rica DMC), to the friendly competition of the Well-being Challenge (sponsored by Caesars Entertainment and Las Vegas Convention and Visitors Authority, powered by Heka Health, in partnership with the PCMA Foundation and Prevue Meetings & Incentives).
And because everyone benefits from the occasional IMEX buzz break, quiet spaces and hideaways—from Nook Pods to -45dB soundproof meeting pods—offered welcome stillness.
Throughout it all, whether sitting beneath an olive tree in Hall 9’s food court, absorbing insights in an education theater, finding balance in the Well-being Lounge, talking big business, or sipping Colombia’s life-affirming coffee—the global camaraderie and the joy of connection stood out.
“The internet is like an ocean—coming here helps you curate some direction. You can message anybody in the world instantly, but real human connection is what differentiates you from the ocean.”
Hosted buyer Angelika Bazarnik, Founder, Banquet Consulting, US
IMEX is where “the global meetings community assembles into what is the closest functioning approximation to the United Nations the contemporary world has produced.”
Speaker David Adler, Curator in Chief, Gathering Point News
“The place where our industry comes together”
There’s no party quite like an IMEX party as the whirlwind of Association Social, CIMclubbing@IMEX, SITE Nite Europe, the IMEX Gala and Awards, and the many, many events of the (unofficial) 2026 IMEX Festival Fringe proved.
At the IMEX Gala, outstanding award winners—including Paul Flackett Academy Award recipients, Ben Goedegebuure, BG Global Perspectives; Claire Smith, Convention Centres of Canada; Don Welsh, Destinations International and Sigrid Smuda-Fröschl, Munich Convention Bureau—were joined by Dennis Speet, Amsterdam Convention Bureau and Pier Paolo Marriotti, Eurac Research, who were presented with the CityDNA Summer School Award in celebration of the program’s 40th anniversary.
The inaugural Place Leaders Forum demonstrated that the industry doesn’t just bring people together—it brings people together to get things done. More than 130 participants from over 60 destinations and venues, alongside policymakers from Angola, Mexico, Mozambique, Reykjavik and São Paulo, gathered to explore the evolving role of business events in driving economic and legacy impact.
Fueling the future from another angle, the IMEX-MPI-MCI Future Leaders Forum returned in full force, welcoming event management and hospitality students eager to learn from the collective expertise and intelligence gathered at IMEX week.
“Seriously IMEX—how is it possible that in two and a half days you help us accomplish so much? Meetings, speaking sessions, press conferences, luncheons, networking, dinners, gala—and many, many conversations in between. Every year, IMEX feels like the place where our industry comes together, but this year felt especially full of energy, announcements, new ideas and real momentum.”
Hosted buyer Ori Lahav, CEO, Kenes Group, Israel on LinkedIn
“Time at IMEX just moves differently—different speed, different energy. There’s something about connecting face to face that’s so human and so needed.”
Exhibitor Claudia Bastidas Sandoval, Senior Marketing Manager, ICCA on LinkedIn
“Business is the reason, but it’s not the whole story (at IMEX). There’s also that less polished impulse to meet, to recognize a face, pick up a conversation where it was left or start one without knowing exactly where it will go. And maybe that’s why IMEX works so well—behind the perfectly planned networking, there’s still something beautifully ancient going on: people looking for people.”
Hosted buyer Sara Pirola, Communication Officer and CSR Manager, OIC Group, Italy on LinkedIn
Thank you for joining us
We hope that IMEX 2026 meant something to you too. We can say that having you there meant the world to us (and if you weren’t there this time, you now know where you need to be May 2027).
We’ll let our CEO, Carina Bauer, have the last word.
“Beyond the numbers, the human element and energy of this community remain at the heart of IMEX. Although AI was a hot topic, the counterpoint is that face-to-face meetings are having a renaissance. More than ever, their value lies in trusted, real-life conversations with real people who spark off each other, leading to multiple positive outcomes—not least business, friendship, employment and industry innovation.”
It’s over and out from IMEXscoop until IMEX America 2026, October 13-15, Las Vegas.
We’ll see you there.
SITE Nite
SITE Nite
Future Leaders Forum
Future Leaders Forum
Place Leaders Forum
Place Leaders Forum
IMEXrun
IMEXrun
IMEXrun
IMEXrun
Inspiration Hub
Inspiration Hub
Sofya Abramchuk takes the stage at Association Focus
Sofya Abramchuk takes the stage at Association Focus
Association Social
Association Social
Patrick Delaney (and some excellent specs) at Exclusively Corporate
Patrick Delaney (and some excellent specs) at Exclusively Corporate
Momentum builds for IMEX America and beyond
With registration opening in just a few short weeks, IMEX America (October 13-15, Las Vegas) is firmly in our sights.
IMEXscoop ice pop pop-up
And from San Antonio to screens around the world, our business events community hasn’t paused for breath. MPI WEC (June 1 to 4) is already in full swing, and if you’re lucky enough to be there, you might just catch the IMEX team on stage, or handing out ice pops at IMEXscoop’s very own paletas pop-up.
EVENTASTIC times
Also, this week, EVENTASTIC (June 4 to 5) is set to connect thousands more virtually, with a program built around practical insights, real-world strategies and industry experts (including our very own CEO, Carina Bauer). It’s free to attend, but demand is high—so save your seat here
IMEX America shaping up
This year’s show is shaping up as an essential meeting point. As ever, business is at the core, with more than 92,000 scheduled meetings between global suppliers and planners in 2025. But what’s increasingly defining IMEX America is everything wrapped around those meetings: a carefully designed program of education and events reflecting our industry’s ever evolving challenges and opportunities—and continuing the conversation on our 2026 Talking Point, Design Matters.
From changing expectations around experience design to increasingly critical priorities such as sustainability, well-being and tech, the program mirrors the issues being worked through across the industry. The focus is practical rather than theoretical—cutting through the noise and information overload to offer clear ideas and insights that can be tested, adapted and applied.
The value of face to face
The value of coming together face to face has never felt more important. IMEX America delivers that at scale—on the show floor, in education sessions, in informal moments in between, or at one of the many social events around the city. From Smart Monday, powered by MPI to SITE Nite North America.
ICCA showcases data, tech
and strategic insight
ICCA wrapped up its presence at IMEX 2026 by highlighting ongoing work in research, technology and collaboration to support the global business events community.
Throughout IMEX week, ICCA met with members and industry stakeholders to discuss its latest initiatives, including new technology solutions, major research publications and partnerships across the meetings industry.
Technology was a key area of discussion, with the introduction of ICCA Business Intelligence Pro—an integrated intelligence suite developed exclusively for members. The platform brings together structured data and analytical tools to support evidence‑based decision‑making for destinations and organizations operating in the global meetings market. It combines bid intelligence, strategic diagnostics and deeper visibility into association activity, drawing on ICCA’s long‑standing data resources.
ICCA also highlighted the formation of the EEEIA (European Events and Exhibition Industry Alliance) underlining a shared commitment to stronger collaboration and alignment across the events industry.
Research continues to play an important role. ICCA presented the latest edition of ICCA GlobeWatch: Business Analytics – Country & City Rankings, analyzing data from 12,438 international association meetings worldwide. The rankings remain a leading global reference point, offering clear insight into international meeting activity by country, city, region and sector.
ICCA CEO Dr Senthil Gopinath said, “Our role is to equip the global meetings industry with reliable intelligence and long‑term perspective. Through our research and technology initiatives, ICCA continues to support members and stakeholders in understanding where meetings take place and how they contribute to economic, social and institutional objectives.”
As IMEX Frankfurt closed, ICCA reaffirmed its commitment to supporting its members through research, trusted data and member‑focused innovation.
